Global Fortified Breakfast Cereals Market Size, Trends and Growth Opportunity, By Cereal Type (Wheat, Rice, Barley, Oat, Corn, Others), By Nutrients Type (Minerals, Vitamins), By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Stores, Others), By Region and Forecast Till 2027.
Global Fortified Breakfast Cereals Market 
The Global Fortified Breakfast Cereals Market was valued at US$ 14 billion in 2021 and it is expected to reach at US$ 28 billion in 2027 at a CAGR of 10.8% during forecast period 2022-2027.
Foods that have been "fortified" with minerals and vitamins that are not typically found in them are known as this category of food products. A variety of vitamins and minerals, including vitamin B12, folic acid, iron, calcium, vitamin A, riboflavin (vitamin B2), thiamine (vitamin B1), niacin (vitamin B3), vitamin B6, vitamin D, and zinc, are typically added to breakfast cereals.
Market Drivers
The market for fortified breakfast cereals is expected to develop as a result of growing convenience stores increasing brand visibility, which has increased sales of such foods. It is also projected that rapid urbanization together with shifting consumer fortified breakfast habits will accelerate market expansion. Due to rising demand for easy baby food, the infant food industry's expansion and growth has accelerated the market's growth and increased demand for the fortified breakfast cereal.
Market Restraints
The availability of market alternatives such yoghurt, sausage, smoothies, frozen waffles, and other items, as well as consumers' growing fondness for traditional breakfast meals, will be a key obstacle to the industry's expansion. The market for fortified breakfast cereals will only experience limited expansion due to increased production costs.
Market Segmentation
The global fortified breakfast cereals market is segmented into cereal type, nutrients type and distribution channel. By cereal type it is segmented into wheat, rice, barley, oat, corn, others. By nutrients type it is segmented into minerals, vitamins. By distribution channel it is segmented into supermarkets and hypermarkets, convenience stores, online stores, others.
Regional Analysis
The fortified breakfast cereals market segmented into five regions North America, Europe, Latin America, Asia Pacific, Middle East and Africa. Due to the rise in fortified breakfast cereal consumption in this area, North America dominates the fortified breakfast cereal market in terms of revenue and market share. A tendency toward healthier products and a shift in the region's consumption patterns for breakfast fortified cereals will cause Asia-Pacific to experience the fastest growth throughout the projection period.
Key Players
Various key players are listed in this report such as General Mills Inc. (U.S.), Kellogg's Co. (U.S.), Nestlé SA (Switzerland), Bob’s Red Mill Natural Foods (U.S.), Nature's Path Foods (Canada), Hometown Food Company (U.S.), purelyelizabeth (U.S.), The Quaker Oats Company, (U.S.), BARBARA’S (U.S.), Northen Quinoa Production Corporation (Canada)
Market Taxonomy
By Cereal Type
• Wheat
• Rice
• Barley
• Oat
• Corn
• Others
By Nutrients Type 
• Minerals
• Vitamins
By Distribution Channel
• Supermarkets And Hypermarkets
• Convenience Stores
• Online Stores
• Others
By Region 
North America
• U.S
• Canada
• Mexico

Europe
• Germany 
• France
• UK
• Rest of Europe

Asia Pacific
• China
• India
• Japan
• Rest of Asia Pacific

Latin America
• Brazil
• Rest of Latin America

Middle East & Africa
• Saudi Arabia
• UAE
• Egypt
• Kuwait
• South Africa

Global Fortified Breakfast Cereals Market 
1 Introduction 
1.1 Objective of the Study
1.2 Market definition
1.3 Market Scope
2 Research Methodology
2.1 Data Mining
2.2 Validation
2.3 Primary Interviews
2.4 List of Data Sources
3 Executive Summary
4 Global Fortified Breakfast Cereals Market Outlook
4.1 Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.2.4 Cumulative Impact Due To Recent Energy Crisis
4.2.5 Cumulative Impact Due To Nearing Economic Downturn
4.2.6 Post Covid-19 World Supply and Demand Conditions
4.2.7 Cumulative Impact of Russia-Ukraine Conflict
4.3 Porters Five Force Model
4.4 Value Chain Analysis
5 Global Fortified Breakfast Cereals Market, By Cereal Type
5.1 Y-o-Y Growth Comparison, By Cereal Type
5.2 Global Fortified Breakfast Cereals Market Share Analysis, By Cereal Type
5.3 Global Fortified Breakfast Cereals Market Size and Forecast, By Cereal Type
5.3.1 Wheat
5.3.2 Rice
5.3.3 Barley
5.3.4 Oat
5.3.5 Corn
5.3.6 Others
6 Global Fortified Breakfast Cereals Market, By Nutrients Type
6.1 Y-o-Y Growth Comparison, By Nutrients Type
6.2 Global Fortified Breakfast Cereals Market Share Analysis, By Nutrients Type
6.3 Global Fortified Breakfast Cereals Market Size and Forecast, By Nutrients Type
6.3.1 Minerals
6.3.2 Vitamins
7 Global Fortified Breakfast Cereals Market, By Distribution Channel
7.1 Y-o-Y Growth Comparison, By Distribution Channel
7.2 Global Fortified Breakfast Cereals Market Share Analysis, By Distribution Channel
7.3 Global Fortified Breakfast Cereals Market Share Analysis, By Distribution Channel
7.3.1 Supermarkets and Hypermarkets
7.3.2 Convenience Stores
7.3.3 Online Stores
7.3.4 Others
8 Global Fortified Breakfast Cereals Market, By Region
8.1 Global Fortified Breakfast Cereals Market Share Analysis, By Region
8.2 Global Fortified Breakfast Cereals Market Size and Forecast, By Region
9 North America Fortified Breakfast Cereals Market Analysis and Forecast (2022-2027)
9.1 Introduction
9.2 North America Fortified Breakfast Cereals Market Share Analysis, By Types
9.3 North America Fortified Breakfast Cereals Market Size and Forecast, By Nutrients Type
9.4 North America Fortified Breakfast Cereals Market Size and Forecast, By Distribution Channel
9.5 North America Fortified Breakfast Cereals Market Size and Forecast, By Country
9.5.1 U.S
9.5.2 Canada
9.5.3 Mexico
10 Europe Fortified Breakfast Cereals Market Analysis and Forecast (2022-2027)
10.1 Introduction
10.2 Europe Fortified Breakfast Cereals Market Share Analysis, By Types
10.3 Europe Fortified Breakfast Cereals Market Size and Forecast, By Nutrients Type
10.4 Europe Fortified Breakfast Cereals Market Size and Forecast, By Distribution Channel
10.5 Europe Fortified Breakfast Cereals Market Size and Forecast, By Country
10.5.1 Germany
10.5.2 France
10.5.3 UK
10.5.4 Rest of Europe
11 Asia Pacific Fortified Breakfast Cereals Market Analysis and Forecast (2022-2027)
 11.1 Introduction
11.2 Europe Fortified Breakfast Cereals Market Share Analysis, By Types
11.3 Europe Fortified Breakfast Cereals Market Size and Forecast, By Nutrients Type
11.4 Europe Fortified Breakfast Cereals Market Size and Forecast, By Distribution Channel
11.5 Europe Fortified Breakfast Cereals Market Size and Forecast, By Country
11.5.1 China 
11.5.2 Japan
11.5.3 India
11.5.4. Rest of Asia Pacific
12 Latin America Fortified Breakfast Cereals Market Analysis and Forecast (2022-2027)
12.1 Introduction
12.2 Latin America Fortified Breakfast Cereals Market Share Analysis, By Types
12.3 Latin America Fortified Breakfast Cereals Market Size and Forecast, By Nutrients Type
12.4 Latin America Fortified Breakfast Cereals Market Size and Forecast, By Distribution Channel
12.5 Latin America Fortified Breakfast Cereals Market Size and Forecast, By Country
12.5.1 Brazil
12.5.2. Rest of Latin America
13 Middle East Fortified Breakfast Cereals Market Analysis and Forecast (2022-2027)
13.1 Introduction
13.2 Middle Fortified Breakfast Cereals Market Share Analysis, By Types
13.3 Middle Fortified Breakfast Cereals Market Size and Forecast, By Nutrients Type
13.4 Middle Fortified Breakfast Cereals Market Size and Forecast, By Distribution Channel
13.5 Middle Fortified Breakfast Cereals Market Size and Forecast, By Country
13.5.1. Saudi Arabia
13.5.2. UAE
13.5.3. Egypt
13.5.4. Kuwait
13.5.5. South Africa
14 Competitive Analysis
14.1 Competition Dashboard
14.2 Market share Analysis of Top Vendors
14.3 Key Development Strategies
15 Company Profiles
15.1 General Mills Inc. (U.S.)
15.1.1 Overview
15.1.2 Offerings
15.1.3 Key Financials
15.1.4 Business Segment & Geographic Overview
15.1.5 Key Market Development
15.1.6 Key Strategies
15.2. Kellogg's Co. (U.S.)
15.2.1 Overview
15.2.2 Offerings
15.2.3 Key Financials
15.2.4 Business Segment & Geographic Overview
15.2.5 Key Market Developments
15.2.6 Key Strategies
15.3. Nestlé SA (Switzerland)
15.3.1 Overview
15.3.2 Offerings
15.3.3 Key Financials
15.3.4 Business Segment & Geographic Overview
15.3.5 Key Market Developments
15.3.6 Key Strategies
15.4. Bob’s Red Mill Natural Foods (U.S.)
15.4.1 Overview
15.4.2 Offerings
15.4.3 Key Financials
15.4.4 Business Segment & Geographic Overview
15.4.5 Key Market Developments
15.4.6 Key Strategies
15.5. Nature's Path Foods (Canada)
15.5.1 Overview
15.5.2 Offerings
15.5.3 Key Financials
15.5.4 Business Segment & Geographic Overview
15.5.5 Key Market Developments
15.5.6 Key Strategies
15.6. Hometown Food Company (U.S.)
15.1 Overview
15.6.2 Offerings
15.6.3 Key Financials
15.6.4 Business Segment & Geographic Overview
15.6.5 Key Market Developments
15.6.6 Key Strategies
15.7. purelyelizabeth (U.S.)
15.7.1 Overview
15.7.2 Offerings
15.7.3 Key Financials
15.7.4 Business Segment & Geographic Overview
15.7.5 Key Market Developments
15.7.6 Key Strategies
15.8. The Quaker Oats Company, (U.S.)

15.8.1 Overview
15.8.2 Offerings
15.8.3 Key Financials
15.8.4 Business Segment & Geographic Overview
15.8.5 Key Market Developments
15.8.6 Key Strategies
15.9. BARBARA’S (U.S.)
15.9.1 Overview
15.9.2 Offerings
15.9.3 Key Financials
15.9.4 Business Segment & Geographic Overview
15.9.5 Key Market Developments
15.9.6 Key Strategies
15.10. Northen Quinoa Production Corporation (Canada)
15.10.1 Overview
15.10.2 Offerings
15.10.3 Key Financials
15.10.4 Business Segment & Geographic Overview
15.10.5 Key Market Developments
15.10.6 Key Strategies