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Global Connected Toys Market Size, By Interface (App-Based Connected Drones, Console Connected Toys, Smartphone Connected Toys, Tablet Connected Toys), By Technology (WIFI, Bluetooth, RFID, NFC), By Age (2-5 years, 6-8 years, 8-12 years, Teenagers, Adults), By Application (Education, Entertainment, Other), By Distribution Channel (Retailers, Online, Specialty stores), Regional Outlook, Competitive Market Share & Forecast, 2022 – 2027.


Report ID : IR100468 | Industries : Energy & Power | Published On :May 2024 | Page Count : 129

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  • Global Connected Toys Market Size, By Interface (App-Based Connected Drones, Console Connected Toys, Smartphone Connected Toys, Tablet Connected Toys), By Technology (WIFI, Bluetooth, RFID, NFC), By Age (2-5 years, 6-8 years, 8-12 years, Teenagers, Adults), By Application (Education, Entertainment, Other), By Distribution Channel (Retailers, Online, Specialty stores), Regional Outlook, Competitive Market Share & Forecast, 2022 – 2027.
    Global Connected Toys Market 
    The Global Connected Toys Market was valued at USD 8.0 billion in 2021 and is expected to reach 20.7 billion by 2027, at a 17.17% CAGR from 2022-2027.
    Connected toys or interactive tech toys are a reality that most of the kids see as a given. Recent study concluded that 90% of kids under the age of 2 know how to use a tablet or a smartphone. Connected toys are not just for the pleasure of kids but, they are also gaining popularity among parents who see these to monitor their kids while away. For instance, with toys like Teddy the Guardian, they can measure their babies’ temperature and heart rate.
    Market Drivers
    The increase in adoption of STEM (Science, Technology, Engineering, and Math) toys for kids’ skills enhancement is one of the key factors driving the demand for the connected toys market. These connected toys are being used to enhance professional skills, such as engineering and coding.
    Furthermore, several features such as real-time tracking of the activities of children, direct communication, and a personalized experience will continue to drive the popularity of connected toys in the future.
    Market Restraints
    Connected toys sometimes pose certain privacy and security risks. As the children are vulnerable customers since they do not understand how these toys work and the risks imposed by them, certain regulations play a critical role in achieving safe products to overcome such security concerns.
    Market Segmentation        
    The Global Connected Toys Market is segmented into Interface Device, Technology, Age Group, Application, and Distribution Channel. 
    Regional Analysis
    The Global Connected Toys Market is segmented into five regions such as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.
    The North American region is expected to dominate the connected toys market. The growing adoption of technological advancements in the region, and leisure gadgets and high penetration of connectivity services stand to be major factors driving the region.
    Key Players
    Various key players are discussed into the Global Connected Toys Market Report including: Hasbro, Inc., Mattel Inc., Sony Corporation, Lego Group, Nintendo Co., Ltd., Fisher-Price, Inc., Tomy Company, Ltd., VTech Electronics North America, LLC., Jabil Inc., Melissa & Doug, Little Tikes, Tru Kids, Inc., LeapFrog Enterprises, Inc., and Sphero Inc.
    Market Taxonomy
    By Interface

    •        App-Based Connected Drones
    •        Console Connected Toys
    •        Smartphone Connected Toys
    •        Tablet Connected Toys
    By Age Group
    •        2-5 years
    •        6-8 years
    •        8-12 years
    •        Teenagers
    •        Adults
    By Technology
    •        WIFI
    •        Bluetooth
    •        RFID
    •        NFC
    By Application
    •        Education
    •        Entertainment
    •        Other
    By Distribution Channel
    •        Retailers
    •        Online
    •        Specialty stores
    By Region
    •        North America
    •        Latin America
    •        Europe
    •        Asia Pacific
    •        Middle East & Africa

    Global Connected Toys Market TOC:
    1 Introduction        
    1.1 Objective of the Study
    1.2 Market definition
    1.3 Market Scope
    2 Research Methodology
    2.1 Data Mining
    2.2 Validation
    2.3 Primary Interviews
    2.4 List of Data Sources
    3 Executive Summary
    4 Global Connected Toys Market Outlook
    4.1 Overview
    4.2 Market Dynamics
    4.2.1 Drivers
    4.2.2 Restraints
    4.2.3 Opportunities
    4.3 Porters Five Force Model
    4.4 Value Chain Analysis
    5 Global Connected Toys Market, By Interface
    5.1 Y-o-Y Growth Comparison, By Interface
    5.2 Global Connected Toys Market Share Analysis, By Interface
    5.3 Global Connected Toys Market Size and Forecast, By Interface
    5.3.1 App-Based Connected Drones
    5.3.2 Console Connected Toys
    5.3.3 Smartphone Connected Toys
    5.3.4 Tablet Connected Toys
    6 Global Connected Toys Market, By Age Group
    6.1 Y-o-Y Growth Comparison, By Age Group
    6.2 Global Connected Toys Market Share Analysis, By Age Group
    6.3 Global Connected Toys Market Size and Forecast, By Age Group
    6.3.1 2-5 years
    6.3.2 6-8 years
    6.3.3 8-12 years
    6.3.4 Teenagers
    6.3.5 Adults
    7 Global Connected Toys Market, By Technology
    7.1 Y-o-Y Growth Comparison, By Technology
    7.2 Global Connected Toys Market Share Analysis, By Technology
    7.3 Global Connected Toys Market Size and Forecast, By Technology
    7.3.1 WIFI
    7.3.2 Bluetooth
    7.3.3 RFID
    7.3.4 NFC
    8 Global Connected Toys Market, By Application
    8.1 Y-o-Y Growth Comparison, By Application
    8.2 Global Connected Toys Market Share Analysis, By Application
    8.3 Global Connected Toys Market Size and Forecast, By Application
    8.3.1 Education
    8.3.2 Entertainment
    8.3.3 Other
    9 Global Connected Toys Market, By Distribution Channel
    9.1 Y-o-Y Growth Comparison, By Distribution Channel
    9.2 Global Connected Toys Market Share Analysis, By Distribution Channel
    9.3 Global Connected Toys Market Size and Forecast, By Distribution Channel
    9.3.1 Retailers
    9.3.2 Online
    9.3.3 Specialty stores
    10 Global Connected Toys Market, By Region
    10.1 Global Connected Toys Market Share Analysis, By Region
    10.2 Global Connected Toys Market Share Analysis, By Region
    10.3 Global Connected Toys Market Size and Forecast, By Region
    11 North America Connected Toys Market Analysis and Forecast (2022-2027)
    11.1 Introduction
    11.2 North America Connected Toys Market Share Analysis, By Interface
    11.3 North America Connected Toys Market Size and Forecast, By Age Group
    11.4 North America Connected Toys Market Size and Forecast, By Technology
    11.5 North America Connected Toys Market Size and Forecast, By Application
    11.6 North America Connected Toys Market Size and Forecast, By Distribution Channel
    11.7 North America Connected Toys Market Size and Forecast, By Country
    11.7.1 U.S.
    11.7.2 Canada
    11.7.3 Mexico
    12 Europe Connected Toys Market Analysis and Forecast (2022-2027)
    12.1 Introduction
    12.2 Europe Connected Toys Market Share Analysis, By Interface
    12.3 Europe Connected Toys Market Size and Forecast, By Age Group
    12.4 Europe Connected Toys Market Size and Forecast, By Technology
    12.5 Europe Connected Toys Market Size and Forecast, By Application
    12.5 Europe Connected Toys Market Size and Forecast, By Distribution Channel
    12.7 Europe Connected Toys Market Size and Forecast, By Country
    12.7.1 Germany
    12.7.2 France
    12.7.3 UK
    12.7.4 Rest of Europe
    13 Asia Pacific Connected Toys Market Analysis and Forecast (2022-2027)
    13.1 Introduction
    13.2 Asia Pacific Connected Toys Market Share Analysis, By Interface
    13.3 Asia Pacific Connected Toys Market Size and Forecast, By Age Group
    13.4 Asia Pacific Connected Toys Market Size and Forecast, By Technology
    13.5 Asia Pacific Connected Toys Market Size and Forecast, By Application
    13.6 Asia Pacific Connected Toys Market Size and Forecast, By Distribution Channel
    13.7 Asia Pacific Connected Toys Market Size and Forecast, By Country
    13.7.1 China        
    13.7.2 Japan
    13.7.3 India
    13.7.4 Rest of Asia Pacific
    14 Latin America Connected Toys Market Analysis and Forecast (2022-2027)
    14.1 Introduction
    14.2 Latin America Connected Toys Market Share Analysis, By Interface
    14.3 Latin America Connected Toys Market Size and Forecast, By Age Group
    14.4 Latin America Connected Toys Market Size and Forecast, By Technology
    14.5 Latin America Connected Toys Market Size and Forecast, By Application
    14.6 Latin America Connected Toys Market Size and Forecast, By Distribution Channel
    14.7 Latin America Connected Toys Market Size and Forecast, Country
    14.7.1 Brazil
    14.7.2 Rest of Latin America
    15 Middle East Connected Toys Market Analysis and Forecast (2022-2027)
    15.1 Introduction
    15.2 Middle East Connected Toys Market Share Analysis, By Interface
    15.3 Middle East Connected Toys Market Size and Forecast, By Age Group
    15.4 Middle East Connected Toys Market Size and Forecast, By Technology
    15.5 Middle East Connected Toys Market Size and Forecast, By Application
    15.6 Middle East Connected Toys Market Size and Forecast, By Distribution Channel
    15.7 Middle East Connected Toys Market Size and Forecast, By Country
    15.7.1 Saudi Arabia
    15.7.2 UAE
    15.7.3 Egypt
    15.7.4 Kuwait
    15.7.5 South Africa
    16 Competitive Analysis
    16.1 Competition Dashboard
    16.2 Market share Analysis of Top Vendors
    16.3 Key Development Strategies
    17 Company Profiles
    17.1 Mattel, Inc.
    17.1.1 Overview
    17.1.2 Offerings
    17.1.3 Key Financials
    17.1.4 Business Segment & Geographic Overview
    17.1.5 Key Market Developments
    17.1.6 Key Strategies
    17.2 Hasbro, Inc.
    17.2.1 Overview
    17.2.2 Offerings
    17.2.3 Key Financials
    17.2.4 Business Segment & Geographic Overview
    17.2.5 Key Market Developments
    17.2.6 Key Strategies
    17.3 Sphero
    17.3.1 Overview
    17.3.2 Offerings
    17.3.3 Key Financials
    17.3.4 Business Segment & Geographic Overview
    17.3.5 Key Market Developments
    17.3.6 Key Strategies
    17.4 Sony Corporation
    17.4.1 Overview
    17.4.2 Offerings
    17.4.3 Key Financials
    17.4.4 Business Segment & Geographic Overview
    17.4.5 Key Market Developments
    16.4.6 Key Strategies
    17.5 DJI
    17.5.1 Overview
    17.5.2 Offerings
    17.5.3 Key Financials
    17.5.4 Business Segment & Geographic Overview
    17.5.5 Key Market Developments
    17.5.6 Key Strategies
    17.6 irobot
    16.6.1 Overview
    17.6.2 Offerings
    17.6.3 Key Financials
    17.6.4 Business Segment & Geographic Overview
    17.6.5 Key Market Developments
    17.6.6 Key Strategies
    17.7 Lego Group
    17.7.1 Overview
    17.7.2 Offerings
    17.7.3 Key Financials
    17.7.4 Business Segment & Geographic Overview
    17.7.5 Key Market Developments
    17.7.6 Key Strategies        
    17.8 Nintendo Co, Ltd.
    17.8.1 Overview
    17.8.2 Offerings
    17.8.3 Key Financials
    17.8.4 Business Segment & Geographic Overview
    17.8.5 Key Market Developments
    17.8.6 Key Strategies
    17.9 Fisher-Price, Inc.,
    17.9.1 Overview
    17.9.2 Offerings
    17.9.3 Key Financials
    17.9.4 Business Segment & Geographic Overview
    17.9.5 Key Market Developments
    17.9.6 Key Strategies
    17.10 VTech Electronics North America, LLC.
    17.10.1 Overview
    17.10.2 Offerings
    17.10.3 Key Financials
    17.10.4 Business Segment & Geographic Overview
    17.10.5 Key Market Developments
    17.10.6 Key Strategies